Hello! 👋 I’m Matt Bulbul, a Senior Product Designer specializing in UX/UI design, visual design, and design systems. Over the past seven years, I’ve been joining forces with brilliant minds, consulting for startups 🚀, and flexing my design muscles 🎨 working remotely with agencies, all while putting the user at the heart of every design decision.
With a passion for creating complex, meaningful products that exceed user expectations, my designs are not just visually compelling, but user-centric too. By maintaining a seamless link between people and ideas, I push the boundaries of what’s possible in user experience.
I firmly believe in Don Norman‘s “fail fast, learn fast” approach, seeing every iteration as a stepping stone to crafting incredible MVPs that hit the mark. We called it at Strava MAPs (Minimum Awesome Product) If it’s not measurable, it’s not manageable in my book. So I ensure that every design decision can be backed up with data and insights. 📈
Throughout my journey, I’ve navigated varied industries such as tech 💻, retail 🛍️, non-profit, e-commerce 🛒, and startups, always with a keen eye for enhancing user experience and aesthetics. This diverse experience has enabled me to master new fields and convert that knowledge into impactful design solutions.
When I’m not designing, I’m likely immersed in design literature 📚, seeking visual inspiration, or indulging in my sushi 🍣 cravings.
And yes, I proudly wear the title of an iced caramel latte 🥤 enthusiast! If you’d like to chat about design, business needs, the intriguing world of generative AI, or just exchange notes on making a sublime latte, feel free to give me a shout.
Download My Resume
Work experience
BigSpring AI – Senior Product Designer
Leading the design for enterprise dashboards, user profiles, and AI conversation analytics. Overseeing all UX for app and web platforms, focusing on enhancing data visualization, and user interactions.
Branch – Staff Product Designer
Led a UX audit of the entire onboarding experience, identified and addressed key areas for improvement. I also oversaw and enhanced the overall design and usability ensuring a seamless and engaging user experience.
Artisse AI – Head of Design (UX/UI)
Headed the design team in crafting engaging user experiences and visually appealing interfaces for an innovative photo social network powered by generative AI. Successfully delivered the first MVP across native apps and web platforms.
Jan 2023 – Dec 2023, Remote CONTRACT
Strava – Staff Product Designer
Enhanced community engagement and storytelling by developing key social features and video tools. Redesigned the user-friendly onboarding experience and devised an intuitive body map UX for the Recover Athletics app, aiding in runners’ injury prevention and management.
Jan 2022 – Jan 2023, San Francisco
IMPACTED BY LAYOFFS
Fetch Rewards – Senior Product Designer
Key contributor to the ‘Solo to Social’ initiative, designing features that transformed Fetch Rewards from a single-user to a socially-engaging, gamified platform, increasing user retention and engagement.
Mar 2021 – Jan 2022 , Remote
RESIGNED DUE TO PERSONAL REASONS
King – UX/UI Designer
Worked on the Candy Crush Royalty Program, where I leveraged my UX/UI design skills to increase the sign-up ratio from 30% to 50%. I achieved this by enhancing user experience, introducing gamified elements, and creating an incentivized sign-up flow to engage and retain players.
May 2020 – Dec 2020, BAY AREA
IMPACTED BY COVID-19
Karmia – Senior UX/UI Designer
Led the design team to create tailored user experiences and data visualizations for charity donations. Mentored junior designers and contributed to UX research and testing. Notably, amplified donor engagement and retention through strategic UX enhancements.
Sep 2019 – May 2020, BAY AREA
IMPACTED BY COVID-19
Apple – Interactive Production Designer
Via Hogarth Worldwide worked at Apple for a new product launch. Collaborated with the product team to provide localized user interface designs. Developed mockups and prototypes for iPhone, iPad, Apple Watch, and Catalina OS.
Aug 2019 – Sep 2019, Bay Area CONTRACT
BRANDCLINIC – Product Designer
Education
Nielsen Norman Group
Certified UX Researcher
Designlab / UX Academy
Certificate, User Experience Design
Designlab / Design 101
Certificate, Design Systems Design
Mega University
AA, Graphic Design
Skills
Research
Remote User Research, Measuring UX and ROI, Analytics and User Experience, Journey Mapping, Design Exploration, Survey, Interview, Persona & Scenario, Usability Testing, User Flow, Task Flow, A/B Testing
Design
Visual Design, Interaction Design, Data Visualization, Wireframes, Mockups, Rapid Prototyping, Native iOS, and Android Mobile App
Brand
Design Systems, Style Guides, Visual Brand Identity, Brand Development
Tools
Pen and Paper, Figma, Miro, Protopie, Sketch, Zeplin, Jira, Slack, Photoshop, MidJourney, ChatGPT
Languages
English, Russian, Turkish
Achievements
NN/g Group UX certified – 1053407
St. Francis College Brooklyn, NY 2015 – 2016 Guest Speaker / Branding
